2x: Expand into New Customers
Constantly pursuing new customers and new distribution channels is a necessity, especially in today’s fast-changing environment. Your current products or services can of course be made available through numerous additional avenues. However, the demands of managing everyday business can be challenging enough, so new business pursuits naturally take a back seat. Since sales reps usually begin their roles with established customers, even the most talented reps and executives lack the experience, knowledge, and relationships necessary to break into new channels and customers. As a result, most days end with the tasks around pitching new business going uncompleted.
We can help you formulate a new business strategy and help you and your team design and execute effective disciplines to open new doors. We have had extensive experience serving myriad trade channels, such as Mass Market, Wholesale Clubs, Specialty Retail, On-Line Retailers, Sporting Goods, Consumer Electronics, Convenience Stores, Office Products Retail and Commercial Resellers, Home Centers, Dollar Stores, Chain Drug Stores, Grocery Stores, Truck Stops, Consumer Direct, and direct sales to commercial account.